Client: The Travelling Souk is an online boutique selling gifts, food, toys, fashion, accessories and interiors from independent designers, craftspeople and retailers. www.thetravellingsouk.com
Activity:
I provided ongoing PR support to generate coverage (and sales). Campaigns run throughout the year with particular emphasis on shopping periods such as Valentine’s Day, Mothering Sunday, Easter and Father’s Day – larger campaigns target Christmas gift guides in national newspapers, consumer magazines and key online sites.
I have strong contacts with journalists on the national newspapers, consumer magazines and online outlets in the fields of homes/interiors, food and drink, parenting, fashion/accessories, shopping and mixed product pages.
Coverage secured included:
The Times, the Guardian, Financial Times How to Spend It magazine , Daily Mail Weekend, The Independent, the Guardian, The Observer Magazine, Sunday Mirror (Celebs on Sunday), The Sunday Express (‘S’), The Sunday Telegraph (Stella), The Sun’s Fabulous, Sunday Express Magazine, The Sunday Times Home supplement, Daily Mirror online, Scotland on Sunday, Grazia, Stylist, Glamour, Good Housekeeping, Living Etc, Saga magazine, Olive magazine, Woman’s Weekly, MSN Lifestyle, Period Homes & Interiors, Craftseller, Hello!, Woman & Home, Bella, Smooth Radio (online), Mother & Baby, Time Out, At Home magazine, BT Lifestyle, UKTV Good Food Channel, The Lady, Harper’s Bazaar, Coast, Your Home, 25 Beautiful Homes, Best, Country Life, Coast, The Lady , ITV Daybreak, Lorraine, This Morning, Loose Women…